Centro on the Run – Part 2

Welcome to part two of the Centro on the Run series! We are sure that by now you are all in the groove of this series and are keeping a very good pace. We wanted to give you the inside scoop on our runners, how their recent races went, and how they are preparing for…

Feet on the Street: Where in the World is Centro?

Centro is set for another week packed with high-level sponsorships and international events. Over the next five days, you’ll be able to find us all over the US and even across the pond in London. Check out where we will be and stop by to chat if you’re in the same neighborhood. For more information,…

Five on Friday

Hello again, friends, and welcome to another Friday! It has been quite a busy week for us, packed with plenty of action and adventure but it is time to slow things down and unwind for the weekend. So find your comfy chair and dive into the latest Five on Friday. It was a week chock-full…

Digital Display Advertising: Ad Exchanges & Ad Networks, Building a Well Balanced Approach – Part 2 of 3

Building a digital media campaign today is increasingly complex. With so many digital advertising buying methods and abundance of inventory, deciding how to effectively reach potential consumers requires agility, data, and a whole lot of expertise. The first post in this series focused on the pros and cons of site-direct. But, if you’re looking for…

The RTB Zeitgeist Programmatic Playbook

What is the RTB Zeitgeist playbook? We’re glad you asked. This ebook is a compilation of the most popular RTB Zeitgeist Newsletter articles and blog posts, which were expertly written by our SiteScout team and read by paramours of programmatic from around the globe. In this ebook release, we’ve selected the articles and posts we feel best cover the entire programmatic…

RTB Zeitgeist: Study Says Programmatic Major Time-Saver

Republished from the SiteScout blog. People aren’t worried about being replaced by robots, and instead see tech as a time-saver. At least, that’s the prevailing opinion in the advertising industry. According to a recent AOL study, more than half (57%) of industry execs don’t think that programmatic technology replaces people. But more than a third…

Feet on the Street: Where in the World is Centro?

Our Feet on the Street series is back! We love to meet and chat with people wherever we go and what better place to chat than at great industry events? Here is where you will find us this week. For more information, email us at events@centro.net and we’ll loop you into the fun or head over to…

Five on Friday

Here we are again! It’s Friday and time for the new Five on Friday. As your week winds down, take a minute or two to reflect on all the positive and inspiring things that have happened over the past few days. To help get you get in the spirit of things, take a look at…